Leković, MiljanPantić, Nemanja2023-02-132023-02-1320142334-8267https://scidar.kg.ac.rs/handle/123456789/16491The Republic of Serbia is still unrecognizable destination on the world tourist map and Serbian tourism sector has comparable yet not competitive advantages. An unenviable position of Serbian tourism indicates the necessity of urgent public financial support for this sector in the form of subsidies, guarantees issued, tax incentives, soft loans and similar means of financial help. For overcoming recession, capital investments are as necessary as state financial support and they are an instrument of healthy long-term development; thus they should be a priority.enSerbian tourismsubsidiessoft loanscapital investmentarticle